The American Dream
is the idea that through hard work anyone can achieve a richer and better life.
But why do people buy into this obvious lie? The media plays a major role in
fuelling and trapping people into believe in the American Dream while
marginalizing people with any differing thoughts or Marxist ideals. In order for capitalism to survive the façade
of the American Dream is crucial. As long as people believe that they have an
equal opportunity to better their lives, they will not question the system.
Capitalists use the American dream to keep the poor happy and striving while
the rich can continue to live safe and comfortable. The media bombards us with
the American dream and how to achieve it. We need only hear one story about
someone who has achieved the “American dream” or defied all odds, exceeded
their social, ethnic or class boundaries and has become famous, to believe it.
We use Oprah, for instance. We need only look at her childhood and what she has
become now and how she has bettered her life to trust completely in the
American dream and believe that we too can do that. A Marxist would argue that
the media traps people into believing in the American dream because it floods our
society with messages and ads that are designed to keep us wanting more. If a
popular car for example is introduced and the media tells society that this car
will make you look professional or will make you attractive, people are
motivated to work harder to buy the new car. Media is the means capitalists use
to brainwash the population into believing and trusting in the American dream.
Media is the ultimate tool used to secure a society's belief in the American
Dream.
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